Blogging and creating videos on YouTube are popular ways to share your thoughts and ideas with the world. But did you know that you can also make money from your blog or YouTube channel? Advertising revenue is one of the ways you can monetize your content and earn money from your blog or YouTube channel. In this article, we will explain how to get advertising revenue from your blog or YouTube channel in more details.
What is Advertising Revenue?
Advertising revenue is the money you earn from displaying ads on your blog or YouTube channel. These ads can be in the form of banner ads, sponsored posts, or videos. Advertisers pay you to display their ads on your platform, and the amount you earn depends on the number of views, clicks, or impressions the ads receive. Advertisers may pay per click (CPC) or per thousand views (CPM).
Step 1: Build an Audience
The first step to getting advertising revenue from your blog or YouTube channel is to build an audience. The more people who visit your blog or watch your videos, the more valuable your platform becomes to advertisers. To build an audience, you need to create high-quality content that is relevant and interesting to your target audience. Additionally, you should also focus on creating a consistent posting schedule, as well as making your website visually appealing and easy to navigate.
Search Engine Optimization (SEO) is also crucial in building an audience. By optimizing your blog or YouTube channel for search engines, you can increase your visibility and attract more visitors to your platform. This can be achieved by including keywords in your titles, meta descriptions, and content, as well as by building backlinks to your blog or YouTube channel.
Promotion is also a crucial part of building an audience. Share your content on social media, such as Facebook, Twitter, Instagram, and LinkedIn, as well as on platforms like Reddit, Quora, and Medium. Participating in online communities that are relevant to your niche and engaging with your audience is also important.
Step 2: Apply to Advertising Networks
Once you have an audience, the next step is to apply to advertising networks. Advertising networks are companies that connect advertisers with publishers like you. They handle the details of displaying ads on your blog or YouTube channel, and they also take care of billing and payments. Some of the most popular advertising networks for bloggers and YouTubers include Google AdSense, Media.net, and Infolinks.
It’s important to note that some advertising networks have specific requirements, such as a minimum number of monthly visitors or a certain level of engagement, before you can apply. Be sure to check the requirements for each network and make sure that your blog or YouTube channel meets them before applying.
Step 3: Place Ads on Your Blog or YouTube Channel
Once you are approved by an advertising network, you can start placing ads on your blog or YouTube channel. You will be provided with ad code that you need to place on your website or videos. You can place ads in different locations, such as in the header, sidebar, or footer of your blog, or in the middle of your videos on YouTube. Be sure to follow the guidelines provided by the advertising network to ensure that your ads are placed correctly.
It’s also important to not over saturate your blog or YouTube channel with ads, as this can be a turn off for your audience. A good rule of thumb is to limit the number of ads on your platform to a maximum of three per page. Additionally, it’s important to only use ads that are relevant to your audience, as well as to be transparent about sponsored content.